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Agency Partner Program

Partner Program

Add marketplace builds to your service offering and unlock new revenue streams with your existing clients

Overview

Turn your agency into a marketplace specialist

More e-commerce brands are looking to evolve beyond traditional stores — expanding their product range, working with multiple brands, and scaling without inventory.

With YouPurr, you can deliver that transformation without custom builds or technical complexity.

The Opportunity

What you can offer your clients

Position yourself as the agency that helps brands grow beyond the limitations of a traditional store.

Turn their store into a multi-vendor marketplace

Help clients evolve their existing e-commerce presence into a platform that hosts multiple brands.

Enable other brands to sell on their platform

Give your clients the ability to invite and manage third-party vendors on their store.

Introduce commission-based revenue models

Help clients unlock a new income stream by earning a percentage of every vendor sale.

Help them scale without inventory risk

Vendors manage their own stock and fulfilment — your client earns without holding a single unit.

Revenue Streams

How you make money

Three ways to earn — from the initial project through to long-term recurring income.

1

Primary driver

Project revenue

Charge clients for marketplace builds.

Typical range: £2,000 – £10,000+ per project

2

Long-term upside

Recurring revenue

Earn a percentage of your client's subscription as they grow.

Up to 30% recurring commission

3

Ongoing value

Retainers & growth services

Offer continued support across vendor onboarding, marketplace optimisation, and growth strategy.

Ongoing margin at your own rates

Partner Tiers

We work with agencies at different stages

Choose the model that fits your current involvement and scale from there.

Best for: Testing the opportunity

Referral Partner

Refer clients to YouPurr and we handle sales and onboarding.

Earnings

20% recurring commission

12 month duration

Most common

Best for: Agencies with e-commerce clients

Implementation Partner

Sell marketplace builds, manage the client relationship, and deliver implementation.

Earnings

Project fees (£2k–£10k+)

30% recurring commission

Best for: High-volume or growth-focused agencies

Strategic Partner

Sell YouPurr as part of your core offering and bring multiple clients.

Earnings

Up to 40% recurring revenue

Or wholesale pricing — set your own margins

Partner Benefits

What you get as a partner

Fast implementation

Launch client marketplaces in days, not months — no complex build required.

No technical overhead

We handle infrastructure, integrations, and complexity so you can focus on delivery.

Dedicated support

Work directly with our team on every client project from first call to launch.

Sales support

We help you position and close marketplace deals with your clients.

Product influence

Early partners have direct input into the product roadmap and feature priorities.

Your first client

We help you identify the right opportunity, position the model, and support your first launch.

Client Benefits

What your clients get

Multi-vendor marketplace functionality

Vendor onboarding and management

Commission-based monetisation

Seamless integrations with Shopify and WooCommerce

Scalable infrastructure from day one

How It Works

Getting started is straightforward

01

Join the program

Apply or book a quick intro call to find out which tier is the right fit.

02

Bring your first client

We support you in positioning and closing the opportunity with your client.

03

Launch the marketplace

Deliver a high-value solution quickly with our infrastructure behind you.

04

Scale together

Grow your recurring revenue as your clients grow their marketplaces.

A Good Fit

Who this program is designed for

We work best with agencies that are already close to their clients' growth and want to add more value.

This is for you if you

Work with e-commerce brands

Particularly those looking to expand their offering

Build or manage Shopify or WooCommerce stores

You already understand the ecosystem

Want to increase project value and recurring revenue

Marketplace builds command a meaningful premium

Are looking to differentiate your offering

Few agencies can deliver this today

Less suited if you

Don't have e-commerce clients

The opportunity is specifically in the e-commerce space

Aren't involved in client growth or strategy

This works best when you have a close client relationship

Are looking for a simple referral-only arrangement

We have a referral tier, but the real value is in implementation

Early Partner Advantage

Start offering marketplace builds to your clients

We're working closely with a small group of agencies to refine this offering. Early partners get:

Priority support

Preferential commercial terms

Direct access to our team

Influence over product direction